Sunday, 9 November 2008

TASK 3 Preparing for further study

After Pre-sessional course I am going to study for MA Master Degree. I will take this course full-time, this is one year course.

There are four core modules:
International Marketing
Marketing Communications
Marketing Research
Marketing Strategy

Optional modules include:
Consumer Behaviour
Contemporary Issues in Marketing
Service Sector Marketing
Brands

I went to the library of the university; I borrowed a book called Basic Marketing. I looked at the first chapter in which explain, How Marketing is Important to You.

Another important reason for learning about marketing is that marketing affects roughly every aspect of your each day life. All the goods and services you buy the stores’ where we shops, and the radios and the TV programs paid for by advertising are there because of marketing.
In this book I found information about opportunities in different areas of marketing in sales, advertising, product, marketing research and other areas. Marketing is the success of every organization.

An even more basic reason for studying marketing is that marketing is playing a big part in economic growth and development. Marketing stimulates research and new ideas resulting in new goods and services. Marketing gives a costumer a choice among products. Think about the school where you take this course. If you didn’t know about its offerings or if they didn’t interest you---you would simply pick some other school.
I’m looking forward to meet my course leader as soon as possible.

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